Enter your brand and category to see whether AI models like ChatGPT actually mention you when buyers ask for recommendations, plus who beats you and why.
Check AI Visibility
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AI visibility breakdown
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Enter your brand and category on the left and hit "Check AI Visibility."
AI visibility, sometimes called share of model, is whether an AI system mentions your brand when someone asks it a buying question. It is the generative engine optimization, GEO, equivalent of a search ranking, except there is no blue link, no page one, and often no way to check it manually beyond typing the same question over and over.
More buyers now ask ChatGPT, Perplexity, or Google AI Overviews for recommendations instead of typing a keyword and scrolling ten blue links. If your brand is not part of the answer, that buyer never sees you, no matter how well your website ranks.
Instead of manually retyping the same question into five different AI tools, this checker runs a structured set of buyer questions for you and turns the results into a single, comparable score you can track over time.
AI models tend to trust genuine third-party discussion over brand-authored marketing copy. Tools like MediaFast exist because getting real people to discuss your product on Reddit is one of the fastest ways to move that needle.
AI answer engines do not roll dice. They lean on a mix of training data, live retrieval, and pattern matching across the sources they trust most for a given topic.
Large language models are trained on a huge snapshot of the public web. Brands that were widely discussed, reviewed, and linked to before that training cutoff are simply more likely to surface from memory alone, even without live search.
Tools like ChatGPT with browsing, Perplexity, and Google AI Overviews run a live web search or retrieval step before answering. Whatever ranks well or gets pulled in that retrieval step becomes raw material for the generated answer.
Not all sources are treated equally. Independent, first-person discussion, think Reddit threads, forum posts, and detailed reviews, tends to be weighted differently than obviously promotional brand copy, because it reads as less biased.
A brand mentioned once on one obscure page is easy to miss. A brand that shows up consistently across reviews, comparisons, and community threads becomes a pattern the model is more likely to reproduce in its own answer.
Systems with live retrieval, like Perplexity and AI Overviews, favor recently published or recently updated content. A three year old blog post about your category is less likely to surface than something published in the last few months.
Each major AI answer engine pulls from a slightly different mix of sources. Knowing the mix tells you where to focus your GEO effort first.
| AI Engine | How It Sources Answers | How to Influence It |
|---|---|---|
| ChatGPT (with browsing/search) | Live web search results, Reddit and forum threads, review sites, its own training data for well known brands. | Get discussed organically on Reddit and forums, keep a clear, structured product page, earn reviews on sites it can crawl. |
| Google AI Overviews | Top ranking organic pages, Reddit and forum threads that already rank well, structured data on your own site. | Rank in classic organic search first, since AI Overviews pull heavily from pages that already rank. Add clean schema markup. |
| Perplexity | Real-time web crawl with visible citations, favors recent, specific, well sourced pages over generic marketing copy. | Publish specific, data backed content with dates and numbers. Get cited by third party sites Perplexity already trusts. |
| Claude (with web search) | Live web search plus a strong preference for long-form, well structured, first-person explanations over thin pages. | Write in-depth comparison and how-to content. Answer the exact question a buyer would ask, in plain language. |
Reddit is not cited by accident. It sits at the intersection of scale, freshness, and trust that AI answer engines are built to reward.
Reddit has publicly announced content licensing and real-time data partnerships with major AI companies, giving those systems structured, up to date access to Reddit discussion rather than relying only on old training snapshots.
Independent SEO research throughout 2024 and 2025 repeatedly flagged Reddit as one of the domains most often cited inside Google's AI Overviews and inside AI chat answers, across a wide range of product and how-to questions.
A thread full of real users comparing tools and arguing about tradeoffs reads as a more trustworthy signal to a language model than a landing page written by the brand itself, which is exactly why genuine Reddit discussion carries disproportionate GEO weight.
These figures reflect widely reported directional findings from SEO and search research publications, not a single authoritative benchmark. AI citation behavior shifts as models and their data partnerships change, so treat any specific citation share as a snapshot in time rather than a fixed constant.
None of this happens overnight. Work through these steps in order and re-run the checker every few weeks to see whether your score is moving.
List 5 to 10 real phrasings a buyer would type into ChatGPT or Perplexity when shopping for your category, not just your target SEO keywords. These questions are your real GEO targets.
Before changing anything, run your brand and category through the checker above and save the result. You cannot tell if GEO work is paying off without a starting point to compare against.
Answer real questions in relevant subreddits, participate honestly in comparison threads, and let satisfied users mention you organically. Do not spam links, since that gets removed and can hurt the account posting it.
Claim your listing on the review sites and directories that show up most often in your competitorsMentioned results and in your sourcesLikelyCited breakdown. A thin or missing profile is an easy pass for an AI model to skip.
AI models favor content with concrete numbers, dates, and direct answers over vague marketing language. Write pages that answer one buyer question clearly, in the first few sentences.
Clean schema markup, such as Organization, Product, and FAQPage structured data, helps AI systems parse exactly what you offer instead of guessing from unstructured page text.
AI visibility moves slower than a single blog post. Re-run the checker monthly, watch which buyer questions start mentioning you, and double down on whatever source type is working.
GEO is not a replacement for SEO, it is a parallel discipline with its own unit of success. Here is how the two actually differ in practice.
| Dimension | Traditional SEO | GEO / AI Visibility |
|---|---|---|
| What is being optimized | A URL's ranking position on a search engine results page. | Whether a brand name is mentioned inside a generated AI answer, with or without a link. |
| Primary unit of success | Click-through rate and ranking position for target keywords. | Mention rate and ranking position inside AI-generated answers across buyer questions. |
| Content that wins | Keyword-optimized pages with strong backlink profiles and technical SEO. | Specific, quotable, well sourced content, plus genuine third-party discussion on sites like Reddit. |
| Measurement | Rank tracking tools, Search Console, backlink analysis. | AI visibility and share of model trackers, manual prompt testing, citation monitoring. |
| Update cycle | Ranking changes over days to weeks as Google recrawls and re-indexes. | Answers can change per model update, per prompt phrasing, and sometimes per user session. |
In practice, most teams treat GEO as an extension of SEO rather than a replacement. Ranking well in classic search still feeds AI Overviews and browsing-enabled chat tools, so the two efforts reinforce each other more than they compete. See the full GEO vs SEO budget breakdown for a deeper comparison.
Most teams approach GEO the same way they approached SEO in 2010. These are the most common ways that backfires.
Treating GEO as a copywriting exercise. Stuffing your homepage with keywords does not make an AI model trust you more. Models weight independent, third-party discussion far more heavily than self-authored marketing pages.
Buying fake reviews or astroturfing Reddit threads. Obviously promotional or coordinated posting patterns get removed by moderators and can get an account banned. It also tends to read as inauthentic to the very models you are trying to influence.
Only optimizing for one AI engine. ChatGPT, Perplexity, Google AI Overviews, and Claude each source answers differently. A strategy built only around one of them leaves the others untouched.
Expecting overnight results. AI visibility compounds from repeated, consistent mentions across many sources over weeks and months. A single Reddit post or blog article rarely moves the needle on its own.
Ignoring your existing SEO foundation. Retrieval-based AI tools like Perplexity and Google AI Overviews lean heavily on pages that already rank well organically. Skipping basic SEO makes GEO harder, not easier.
Never checking again after the first test. AI visibility is not static. Model updates, new competitor content, and shifting data partnerships all change the picture. Treat this checker as a recurring habit, not a one-time report.
We would rather be upfront about the limits than let you overtrust a single number.
Whether one capable AI model, prompted with realistic buyer questions, currently mentions your brand.
A rough estimate of where you rank relative to competitors in that simulated answer.
Which competitor names come up most often in your category, so you know who you are actually up against.
What kind of sources, Reddit, review sites, YouTube, and so on, tend to get cited for questions like yours.
A starting baseline you can re-check over time to see whether your visibility is trending up or down.
It cannot guarantee how every AI model, on every device, in every region, will answer the same question tomorrow.
It does not perform a live web crawl of your actual citations, it simulates a knowledgeable model's likely answer.
It cannot replace enterprise-grade share of model tracking that monitors real production traffic across dozens of prompts daily.
It does not measure whether an AI answer actually drove a click or a signup, only whether your name was likely spoken.
It cannot fix your visibility for you, only point at where the gaps are so you know what to work on next.
Platforms like Profound, Peec AI, Otterly.ai, and Scrunch AI, along with newer AI visibility features inside Semrush and Ahrefs Brand Radar, do a more continuous, production-grade version of this, tracking many prompts across many models over time. Most of them are built for enterprise marketing teams and priced accordingly. This free checker exists to give any founder a quick, no-signup directional read before deciding whether that kind of ongoing investment makes sense.
AI models are probabilistic, not deterministic lookups. The same prompt can produce slightly different phrasing, and occasionally a different set of named brands, between runs. Small differences between checks are normal. A consistent pattern across several runs over a few weeks is a far more reliable signal than any single result.
It depends on your category. If your buyers already research options through AI chat tools, even a low starting score is useful information, it tells you exactly which buyer questions to target first with content and community discussion. If your category is highly technical or enterprise-specific, AI visibility may matter less right now than it will in a year or two as adoption grows, but establishing a baseline early still costs nothing.
A balanced look before you build your GEO strategy around this or any single tool.
Your AI Visibility Score is only half the picture. MediaFast helps you find the right subreddits, join the conversation genuinely, and earn the kind of Reddit mentions AI models actually cite.
Everything you need to know about AI visibility, GEO, and how this checker works.
An AI Visibility Checker is a tool that simulates how AI models like ChatGPT respond to real buyer questions in your category and reports whether your brand actually gets mentioned. Our version runs 5 realistic buyer questions through an AI model, checks whether your brand shows up, estimates where it ranks among the answer, and lists the competitors that beat you. It gives you a directional 0 to 100 AI Visibility Score rather than a guaranteed ranking.
The score blends three signals. Sixty percent comes from mention rate, the share of the 5 simulated buyer questions where your brand appeared at all. Twenty five percent comes from position quality, how early you show up when you are mentioned, since being named first matters more than being buried at the bottom of a list. The remaining fifteen percent is share of voice, how your mention count compares to the average number of competitors named in the same answers. A brand that is never mentioned scores near zero, a brand that leads almost every answer scores near 100.
No. Google rankings measure where a URL lands in traditional blue link search results. AI visibility measures whether a brand name gets spoken inside a generated answer, with no link required at all. A page can rank on page one of Google and still never get mentioned by ChatGPT, and a brand can get cited constantly in AI answers while barely ranking in classic search. They are related but separate systems, which is why generative engine optimization, GEO, has become its own discipline alongside SEO.
Reddit has direct data licensing and real-time indexing deals with major AI companies, and its threads read as unfiltered, first-person opinions rather than marketing copy, which is exactly the kind of content large language models are trained to trust as a citation. Independent SEO research throughout 2024 and 2025 repeatedly found Reddit among the most frequently cited domains in Google's AI Overviews and in AI chat answers. That is one reason getting genuinely discussed on Reddit has become one of the highest leverage GEO tactics available.
Yes, completely free with no login or signup required. Enter your brand name and a category or niche, click Check AI Visibility, and you will get your score, question by question breakdown, competitor leaderboard, and recommendations in under a minute. Requests are rate limited to prevent abuse, so if you check many brands back to back you may need to wait a minute between checks.
Treat it as a directional snapshot, not a guarantee. The score reflects how one AI model responds to simulated buyer questions on one specific day. Real AI answer engines change their outputs based on the exact model version, the user's location, prior conversation context, and ongoing updates to what content they can access. Use this tool to spot obvious gaps and track whether your visibility is trending up over weeks and months, not as a precise, permanent ranking.
