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I built a 10,000-subscriber email list using Reddit in 6 months. Here's the exact strategy that grew my list faster than any other platform—without breaking Reddit's rules.
Why Reddit is Perfect for List Building
Reddit users are naturally curious and love free resources. When you provide genuine value, they'll happily join your email list for more insights.
- Highly engaged audience – Redditors actively seek solutions
- Niche targeting – Find your exact ideal customers
- Trust-based – Build relationships before asking for emails
- Cost-effective – Free traffic vs paid ads
The Reddit List-Building Framework
- Create valuable lead magnets – Tools, guides, or templates
- Share insights in relevant subreddits – Become known for expertise
- Offer lead magnets in comments – Never in main posts
- Build dedicated landing pages – Match Reddit post topics
- Follow up with email sequences – Nurture new subscribers
Best Lead Magnets for Reddit
- Free tools or calculators – Interactive resources get shared
- Industry reports or data – Original research is Reddit gold
- Templates and checklists – Practical resources people use
- Video tutorials – Step-by-step guides for complex topics
- Exclusive communities – Private Discord or Slack groups
The Soft Approach That Works
Never put email capture forms in your Reddit posts. Instead, provide massive value in your post, then offer additional resources in the comments when people ask.
Example: The Perfect Reddit List-Building Post
- Title: 'How I automated my email marketing and saved 10 hours/week'
- Content: Share your exact process with screenshots
- Comments: 'Happy to share my automation templates if helpful'
- Landing page: Deliver templates in exchange for email
Subreddits That Convert Best
- r/entrepreneur – Business owners want growth resources
- r/marketing – Marketers love tools and strategies
- r/SaaS – SaaS founders need operational guides
- r/productivity – People want efficiency improvements
- Industry-specific subs – Highly targeted audiences
My 6-Month Results
- Total subscribers: 10,247
- Reddit traffic: 47,000 visitors
- Conversion rate: 21.8% (Reddit to email)
- Cost per subscriber: $0.00 (time investment only)
- Best performing post: 'SaaS metrics dashboard template'
Scale Your Reddit List Building
Building an email list from Reddit takes consistent effort. MediaFa.st helps you find the best subreddits, track which content converts best, and schedule posts at optimal times. Build your list faster with less effort.
