Social listening and competitive tracking across Reddit, social, and news
Short answer
Mention is a brand monitoring tool positioned as: social listening and competitive tracking across reddit, social, and news. Pricing starts at $41/mo (Freemium, limited free plan plus paid tiers).
Best for: Marketing teams at growing companies who want combined monitoring and social scheduling in one tool at a mid-market price point.
Worst for: Founders who need deep Reddit-specific research or listening to niche subreddits where comment-level tracking matters most.
vs MediaFast: Mention monitors Reddit mentions reactively; MediaFast is proactive, helping you find which communities to engage before a conversation starts and giving you tools to generate content that fits each subreddit's culture.
Mention is a Paris-based social listening platform founded in 2012, now part of the Mynewsdesk group. It monitors Reddit, Twitter, Facebook, Instagram, news sites, and blogs, delivering real-time alerts and analytics. The platform has gone through several product reincarnations over the years and currently focuses on mid-market marketing teams who need social listening without the enterprise price tag of tools like Brandwatch.
On Reddit specifically, Mention indexes posts and top-level comments. The alert system is flexible, with Boolean search operators so you can build precise queries that filter out noise. One distinctive feature is the competitive benchmarking dashboard that shows side-by-side share-of-voice metrics for up to five brands.
Mention's positioning has shifted somewhat over the years as competition intensified. The product now leans into publishing features (you can schedule social posts directly from Mention), which makes it a hybrid monitoring and publishing tool. This broadens its appeal but also means the monitoring depth on any single platform, including Reddit, is shallower than a dedicated Reddit tool.
Tier
Free / $41-$149/mo
Starting At
$41/mo/mo
Model
Freemium, limited free plan plus paid tiers
Free Plan
Yes
Mention comes up in Reddit marketing discussions occasionally, usually in comparison threads. Users in r/marketing who've tried both Mention and Brand24 tend to see Mention as the slightly cheaper but thinner option. The strongest praise goes to the Boolean search flexibility. Complaints cluster around the limited free plan and customer support quality in recent years.
Marketing teams at growing companies who want combined monitoring and social scheduling in one tool at a mid-market price point.
Founders who need deep Reddit-specific research or listening to niche subreddits where comment-level tracking matters most.
Mention monitors Reddit mentions reactively; MediaFast is proactive, helping you find which communities to engage before a conversation starts and giving you tools to generate content that fits each subreddit's culture.
Mention
Brand Monitoring tool, free plan available, starting at $41/mo/mo
MediaFast
Reddit research, subreddit discovery, and AI post generation in one platform. Free to start.
If Mention doesn't fit your use case, here are the strongest alternatives with specific reasons to consider each one.
Built specifically for Reddit marketers with subreddit discovery, post generation, and community matching that Mention's broad monitoring can't replicate.
Better Reddit comment-level coverage and more accurate sentiment analysis if monitoring depth matters more than price.
Free Reddit and HN keyword alerts without the learning curve, if you just need basic mention tracking.
Faster real-time Reddit alerts with cleaner Slack integration at a lower price than Mention's paid tiers.
Specific answers about Mention pricing, features, and whether it's right for your use case.
The free plan allows 3 alerts and 500 tracked mentions per month. For a brand with any meaningful Reddit presence, you'll hit that ceiling quickly. It's useful for testing the interface but not practical for ongoing monitoring.
No, Mention's publishing features cover Twitter, Facebook, Instagram, and LinkedIn. Reddit does not have an official API integration for third-party scheduling tools, so no social listening platform posts to Reddit natively.
Mention tracks post titles and some comments but does not guarantee full comment-level coverage, especially on highly active threads. For deep Reddit comment monitoring, dedicated Reddit tools provide more complete coverage.
Yes, Mention has white-label reporting and multi-workspace features on higher-tier plans, making it usable for agencies managing multiple client brands. Brand24 and Mention are the two most commonly mentioned agency-grade monitoring tools in the mid-market.
Mention handles brand monitoring. MediaFast handles the full Reddit loop: finding your subreddits, generating posts that fit each community, and building the Reddit presence that makes brand monitoring worthwhile in the first place.
Get Started with MediaFast